By Tim Peterson • October 7, 2024 •
This article is segment of Digiday’s coverage of its Digiday Publishing Summit. More from the sequence →
Publishers are still very grand living within the platform generation. Nonetheless they’re moreover straddling the AI generation, with the likes of OpenAI and Perplexity standing in as the next generation of platforms for publishers to handle, as the recent Digiday Publishing Summit made definite.
“The AI generation goes to downside us in utterly recent and diversified ways,” said Bloomberg Media chief digital officer Julia Beizer.
At some stage in closed-door town hall periods and in interviews with Digiday, publishing executives talked about the challenges they face, from worn platforms cherish Facebook and Reddit to boot to those posed by the recent AI platforms. And from what that they needed to claim, the programs for addressing those two sets of challenges also can fair now not be all that diversified, as lined within the video below.
“What now we desire to realise is that we can’t rely on other platforms to send us traffic. Now we desire to assign that seek files from loop itself,” said Katie Friedman, chief subscriptions officer at Alternate Insider.
Glimpse the video for more.
https://digiday.com/?p=557202
