Omnicom Media Group looks for more clarity on the role of AI in the auction process

Omnicom Media Group looks for more clarity on the role of AI in the auction process

By Michael Bürgi  •  October 8, 2024  • Keep up to date with Digiday’s annual coverage of Advertising Week in New York. More from the series → With another Advertising Week well underway, Omnicom Media Group continues to work behind the scenes to address systemic issues around the more opaque processes in digital investment.  The

Omnicom Media Group looks for more clarity on the role of AI in the auction process Read More »